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Monthly Archives: March 2011
New Facebook Tool Converts Profiles to Pages
This bit of news was important enough that I had to jump our regular posting schedule to bring it to you. Today Facebook announced a new tool that will migrate an existing Facebook profile to a Facebook page. Why is … Continue reading
Posted in Social Media
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Allow Me to Re-introduce Myself
I know I know, you expect everyone to remember you always and forever…especially past customers. Unfortunately that is not the case. We do so much on the web these days that it’s possible that some things get forgotten, including signing … Continue reading
Posted in Email Marketing
Tagged email best practices, email marketing, email re-introduction, mailchimp
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Connect to customers with Facebook Questions
A little while ago I wrote about the question and answer service called Quora, but one of the biggest downfalls of that service was that it had yet to be adopted by mainstream web users. There was a large amount … Continue reading
Posted in Social Media
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Content Multiplication Through Social Media
If I had a dollar for every time I said the phrase “Content Is King” in the past handful of years, I would likely be writing this from a beach somewhere… Unfortunately (or fortunately…), pennies don’t flow like Nickelodeon slime … Continue reading
Posted in Content Marketing, Social Media
Tagged Content Marketing, facebook, Social Media, Twitter, YouTube
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An Introduction to Podcasting for Small Businesses
One of our newest brand marketing initiatives here at protocol 80 is podcasting, and although the idea of creating a podcast can seem intimidating to a novice, having started from scratch and gotten a podcast rolling I’d have to say … Continue reading
Posted in Inbound Marketing, Useful Information
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2 Advanced Features Every Realtor’s Website Should Have
Welcome back for another round of helping real estate agents get their web marketing acts together. This is the 4th post in this series so be sure to read the other 3: 3 Ways Realtors Can Spread The Word For … Continue reading
Posted in Inbound Marketing, Usability
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Time for Sponsored Advertising Spring Cleaning
Unfortunately it is not quite looking like spring around here yet…but that doesn’t mean you can’t start your spring cleaning. A good place to start since it will be indoors is your sponsored advertising accounts. If you are like many … Continue reading
How to claim your business on Gowalla
Just show me how >> Congratulations, you made it to the end of the week! I’ve been writing about getting started on various free location-based services for 5 days now, all of which can be used to drive traffic to … Continue reading
How to claim your business on Yelp
Just show me how >> Some of us in the protocol 80 office are Foursquare people, but some others prefer Yelp. Generally speaking that’s the way it works with the latest technologies, especially when it comes to location-based services like … Continue reading
How to claim your business on Facebook Places
Just show me how >> There’s a very good chance you already know about Facebook and the importance of having a business page there for customers and prospects to use to interact with your small business. With that said, did … Continue reading